New Kansas Generosity Census Offers Insight into Giving Across the State

What does generosity look like across Kansas, and what motivates people to give? The Kansas Generosity Census offers a closer look at the giving behaviors, attitudes, and motivations of Kansans, providing valuable insight for community foundations, nonprofits, and others working to strengthen philanthropy in their communities.

Drawing on responses from more than 1,000 Kansas residents, the research shows that generosity is deeply rooted across our state. In fact, 93% of Kansans say giving is personally important to them, and Kansas exceeds the national average in both volunteerism and overall participation in acts of generosity.

The research also highlights differences in how generosity is expressed across rural, suburban, and urban communities, as well as among different age and income groups. These findings offer an important reminder that people give in different ways and are motivated by different things. Understanding those differences can help organizations create more opportunities for people to get involved and support the causes they care about.

For Kansas community foundations, this research provides an opportunity to better understand giving patterns, identify ways to engage more residents, and strengthen connections between people and the causes that matter to them. The findings reinforce that the desire to give is already present across Kansas. The opportunity is to build on that generosity and make it easier for people to turn it into action.

Explore the Kansas Generosity Census: Read the full report from GivingTuesday.